Ikea’s Everyday Heroes

Ikea just launched a hilarious new video honoring miscellaneous items throughout our homes that don’t get the recognition that they deserve, everyday heroes.
 In an epic homage, the toilet paper holder, clothes hanger and even the wall-mounted hook behind the door, are all portrayed as true heroes. 
We don’t realize that we rely on them daily and it’s not until they’re gone that  we miss them dearly.  We proudly place furniture  in the centre of a  room for people to gather around and admire, the life of an everyday hero  is secluded and sometimes, quite dreadful. But still, day in and day out,  they do their best to improve our lives at home.
In addition to the video, which you can see below, a fun twitter account has been set for the mentioned items, so they can tweet about their everyday struggles and thoughts. Fun, no? Check it out at  Twitter.com/EverydayHero365

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